Therefore, it is the work of every business owner to make their customers feel valued and recognized.
And that can excellently be done by showing that you care for them. You have to show your customers that you are willing to go overboard to make them feel valued, respected and that you can deliver their wants and needs promptly.
That is indeed a surefire way to enthuse more sales as a business owner. People who you treat and cuddle like a king or queen will pick up on this excellent customer service and will remember your business when it comes to making another purchase. That is the kind of power that every business person wants in their business, and apparently, so you are. If you can make every customer that comes for your products or services feel valued, perhaps it will boost the likelihood of seeing them come back for repeated purchases regularly.
Besides that, these customers will stay loyal to your business only, and they will undoubtedly help you get new customers by good-mouthing your business to their families, friends, and associates. Consequently, your business will grow and thrive. For these reasons, you need to value your customers in regardless of their social status or financial prowess and make them feel on top of the world and here are the top ways to do so.
Let Them Feel Remembered
Always remember that customers are people too. Always put yourself in your customers’ shoes. Treat them how you want to be treated. Everyone loves to be valued, and one of the ways to do that is by finding out when your customers are going to be celebrating their Big-Days so you can celebrate with them. If this suits your business model, then consider offering them a special discount. By doing so, it will not only increase your sales but makes them feel valued as well. To add spice to it, use eye-catching stationery and sign the card by yourself when you send it to them in the mail. Mailing a hand-written card will make them feel so much more special than sending an email.
Surprise Your Customers with Something Out Of The Blue
It may be an upgraded delivery, free shipping, enhanced warranty, gift card or a discount on their next purchase. You can surprise your customers with one or two things mentioned above, and your customers will be more than likely to stick with you. In their minds, there is no telling if you are going to present them with another thing or not, but they will be around to see if you do.
Always Be Presentable
For you to make your customer feel valued, you need to become something to be valued as well. Let your workspace always be picked up, clean, neat, well-displayed and professional. Find the right music and lighting to attract your customers. Do anything you can think of, to make your business top notch and extra special. On the other hand, if you do business online always keep your websites and mobile apps updated with the latest technology. Make it easy to do business with you by making all necessary changes and updates promptly.
In a nutshell, if you put these tips into action right away, they will undoubtedly go a long way in helping you to improve customer retention, and will also allow you to start making more money in your business as you want while your customers feel valued as well.
Alessandro Rocco Pietrocola is an entrepreneur and investor based in London and operating mainly in Europe, Asia and Oceania with main focus on UK, Baltic Countries, Russia, China, Hong Kong, Malaysia, Singapore, Middle East and New Zealand as area of interest! At the moment is the Ceo of Astorts Group. He is an UK FCA (Financial Conduct Authority) Approved Person and is has great experience as director of regulated companies. He uses to dedicate part of his life to inspire others and help them achieve the most out of their life. Since he was 20, he had successfully founded and managed several companies operating in the field of management consulting, wealth management and fintech. He loves travelling, he is a cigars lover, an amateur golfer and a dapper man.